Discover how MoliMoli leveraged influencer marketing to achieve viral success on TikTok and Instagram. This case study showcases our strategic approach and the remarkable outcomes, including over 100 million views and a significant boost in brand recognition and sales.
Services
Influencer Partnerships
No of Collaborations
1000+
View count
100M+
Hashtag Mentions
3000+
Amazon Store
Brand Overview
MoliMoli is a reputable maker of premium oil bottle dispensers designed to improve the usage experience. We combine innovation and functionality to deliver precise measurements and mess-free pouring, making each cup a masterpiece. MoliMoli’s applications go beyond the coffee bar. These multifunctional dispensers are ideal for various condiments, ensuring your kitchen remains neat.
Challenges
MoliMoli, a new brand in the market, encountered hurdles in increasing recognition among its target demographic. Their primary goal was to raise awareness of their brand on TikTok and Instagram, particularly among those who appreciate viral content. MoliMoli needed an intelligent campaign to help buyers find and buy their goods from their Amazon store.
Solution
MoliMoli wanted to go viral and reach a broader audience, so SharkSfluence created a custom influencer marketing campaign for them. We used influencers of varying sizes on TikTok, Instagram, and YouTube. By picking influencers with active followers, we could create exciting content highlighting how practical and adaptable MoliMoli dispensers are, igniting a viral trend.
Outcomes
MoliMoli saw excellent success after working with Sharksfluence. We worked with over 100 TikTok, Instagram, and YouTube influencers to generate over 200 entertaining content. This ad generated massive interest, with an incredible 100 million views across all media.
The Difference?
So, what difference has MoliMoli observed since contacting us? MoliMoli’s collaboration with Sharksfluence exposed them to a broad new audience, enhancing brand recognition and attracting potential customers to MoliMoli’s Amazon Page.